Kati Kelley Appointed SVP/Chief Marketing Officer

TAUNTON, MA, June 18, 2024 — Bristol County Savings Bank (BCSB), headquartered in Taunton, Massachusetts, announces the appointment of Kati Kelley to the position of Senior Vice President/Chief Marketing Officer. In this capacity, Kelley is responsible for the leadership and management of the Bank’s Marketing Department and brings 26 years of experience in building and leading marketing strategies that drive growth. Her expertise spans across brand stewardship, digital transformation, customer engagement and performance marketing.

Throughout her career in banking, Kelley has developed successful omni-channel marketing campaigns and led teams through transformative change. Prior to joining the Bank, Kelley held the positions of Vice President of Brand Marketing for HarborOne Bank in Brockton, Massachusetts and Vice President, Marketing at The Community Bank (now part of Eastern Bank), also in Brockton. Active in the community, she has served on multiple committees for Old Colony YMCA, and for the United Way of Greater Plymouth County.

Kelley holds a master’s degree in Public Administration from the University of Oklahoma in Norman and a bachelor’s degree in English from the University of New Hampshire in Durham. She also earned a certificate in Strategic Marketing Management from Harvard Business School Executive Education and graduated from the Massachusetts Bankers Association New England School for Financial Studies at Babson College, Wellesley, Massachusetts. Kelley resides in North Easton, Massachusetts.